If you have an online shop, the question of how to improve your online sales is never far from your thoughts. As well as working out how to reach your target audience, strengthen your USP and improve your sales funnel, there’s the problem of cart abandonment. World shopping cart abandonment rates for retailers in March […]

2020 was a tough year for many businesses. Digital rapidly become the sole channel to communicate with customers as shops closed their doors and face to face engagement reached an all time low. There was a huge spike in social media use as people were looking to social for information, inspiration, humour and to make […]

If your business activities are quieter or on pause due to coronavirus, now might be a good time to take stock of your website and digital marketing activities ready for when you’re fully operational. Here are some tips to help you review, update and optimise your current marketing channels. Improve Organic Reach with Keyword Analysis […]

If you have an online shop, the question of how to improve your sales is never far from your thoughts. Facebook is an invaluable tool for helping online retailers reach their target audience and increase ROI, so read on for our tips on how to use it to help improve your online sales. 1. Write […]

Have you used Facebook’s custom audiences to get the most out of your Facebook advertising spend? Read on to find out what they are, when to use them and how effective they are. What are Custom Audiences? A Custom Audience is an audience that lets you show ads to people who may already interact with […]

It’s the start of a new year and a great time to re-evaluate your current marketing strategy. To help you in your planning, in this blog post we cover some of the main social media trends for 2020 and suggest how your business can adapt to them. Social media changes fast, so to make sure […]