Skip to main content
Your Trusted Digital Marketing Agency

SEO Audit

Is your website performing as well as it could in Google? Our Search Engine Optimisation (SEO) audit provides a comprehensive review of the structure of your website, looking at how SEO friendly it is, identifying what is working well, potential issues and opportunities to improve your organic search visibility.

At QSM Digital, we look at both the technical and content side of SEO, as well as the changing way people are searching through AI-powered search. We’ll give you a clear picture of where your website currently stands, along with practical recommendations for improving its performance.

A comprehensive review of your website

We use a range of SEO tools to analyse your website and review its structure, content and overall SEO performance. This helps us identify what is working well, issues that could be affecting your search visibility and areas where improvements could make a difference.

We’ll look at areas including:

  • Website structure and technical SEO
  • On-page SEO and content
  • Page titles and descriptions
  • Internal linking
  • Website content and relevance
  • Search visibility and keyword performance
  • Potential technical issues
  • Opportunities to improve organic search performance

We’ll also consider how clearly your website communicates information about your business, products and services. This includes reviewing whether your content is useful, relevant and well structured, and identifying opportunities to strengthen it for both search engines and AI-powered search.

SEO that looks beyond traditional rankings

SEO remains important, particularly when it comes to creating high-quality, helpful content, but the way people find information online is changing. Google is increasingly incorporating AI into search, while other AI tools are providing users with direct answers and recommendations rather than simply a list of website links.

This means SEO is no longer just about ranking for individual keywords. It is also about making sure your website provides clear, useful and trustworthy information that can be understood and surfaced across different search experiences.

Our SEO audits take these developments into account alongside the fundamentals of good SEO, giving you a broader view of how your website can perform as search continues to evolve.

Understand where you rank for your key keywords

As part of the audit, we provide a keyword tracking report showing where your website currently appears in Google for your main keywords. This gives you a clearer picture of your current search visibility and helps identify areas where there may be opportunities to improve. We also compare your rankings against key competitors, giving you useful context around how your website is performing within your market.

Clear, practical recommendations

Once we’ve completed the audit, we’ll produce a report setting out our findings and recommendations. We will let you know of any quick changes that can be made to quickly so that you can start making an impact straight away. Where something requires more time, technical knowledge or development work, we’ll explain what needs to be done and why.

Need an SEO audit?

If you’re unsure how well your website is performing in search or where your SEO efforts should be focused, an SEO audit can give you a clear starting point.

Contact us at QSM Digital to find out more about our SEO audits and how we can help you to identify opportunities to improve your website’s search visibility.